FREE Career Change Advice Direct to Your Inbox!
Our Exclusive Resources

Meet the Team
Join the Conversation

Our Books

Buy in Print | Buy e-Book

Career success is an “inside-out” process. If you dedicate yourself to a careful self-assessment before you launch your next job search, you will find yourself in an elite group of professionals who know what they want, know what they have to offer, and know where their careers are taking them.

Buy in Print | Buy e-Book

Your resume is the single most important marketing tool you have. This book covers the most important topics you will need to master in order to create a military to civilian career change resume that attracts attention and job offers. 

Buy e-Book

Self-Marketing for Military to Civilian Career Transitions looks at the new context of work with its universal entrepreneurial culture. Whether you own your own business or are part of a giant multi-national corporation, you can’t afford to think of yourself or your career in any other terms. 

Search the site
Jumpstart your career!

 The Jumpstart Session is designed to give you the feedback, advice, guidance and confidence that you need to succeed in your career transition.
To learn more, click here.

What's New

Military to civilian careers

Blog Categories & Tags
« Help Me Find a Job: What You Must Do to Land a Job in a Hyper-Competitive Market | Main | Veterans Job Search: How Do You Translate "Hero" to "Hardworking Civilian"? »

Self-Employed? 5 Key Business Resolutions for the New Year.

As the new year begins, you have the opportunity to set some business resolutions to complement the resolutions you might have set in your personal life. While you have a huge choice of resolutions you could set, the five highlighted in this article will assist you in creating a positive start to a healthier business for this year and beyond.

1) Resolve to work more fully in your areas of brilliance. It can be tempting to take all the business that comes in, and to try and make clients "fit" when they just don't seem to- but the problem is that each time you try and make something work, you may be moving farther away from your own areas of brilliance and unique talent. Sure, it's likely that you can do many things well- but what if you do fewer things brilliantly? Clients will pay more for brilliant results.

2) Resolve to select for your ideal clients. So much has been written about targeting your ideal client that I won't spend much time on that here. There is a key distinction between knowing your ideal client and actually selecting for your ideal client. The first step is to identify who your ideal clients are, and the second step is to take regular and consistent action to find and select them. This means that you focus on marketing specifically to them, and marketing as widely as you can to attract many of them.

3) Resolve to raise your fees related to your experience. The new year is a good time to examine your fee structure. Chances are that you are more skilled this year than you were last and therefore it might make sense to raise your fees. Even a modest increase can make a difference to your bottom line, and be a subtle- yet powerful- signal to your clients that you are becoming more valuable in your skills and assistance with each passing year.

4) Resolve to streamline your expenses. Streamlining your expenses can be a good way to retain more profit in your business. After all, it makes little sense to raise your fees, and generate more income, just to have all that surplus exit your business as quickly. Streamlining your expenses means that you reduce where you can, without sacrificing necessity. It's likely that you're maintaining at least some services and subscriptions that you aren't using fully. This might be the time to reduce or eliminate these completely.

5) Resolve to improve your expertise. The new year is a good time to ascertain how you might become more skilled and more valuable to your current and future clients. Can you add a new skill? Offer a new service? What would your clients be thrilled if you could do for them?

Again, while there are many resolutions you might choose to focus on, these five are key strategies for improving your business in the new year, and, quite possibly, having your best year ever.

About the Author: Dr. Rachna Jain is a content marketer and traffic generation specialist who helps her clients become more profitable and more popular online. Learn how you can get the right kind of attention to become liked and rich by requesting your own copy of the 7 Keys to Profitable Popularity at Article Source:

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>
Related Posts Plugin for WordPress, Blogger...